During the course of my time in film school, I’ve taken a number of writing classes and workshops, and one universal truth has become apparent to me during that time: students suck at titles.
I cannot count how many classes and script workshops I’ve sat in where a person has a great story, great dialogue, interesting characters, and the brilliant title of, “Untitled”, “Document1″, “Working Title”, or “Screenwriting Project”. Is it just laziness or is it a backdoor the great and terrible writer’s block has crept its filthy tentacles surreptitiously through?
There are certain titles that just fall into your lap. Character names are sometimes like this, and when a character’s name ends up in the title you kill two wasps with one spray (Wasps are Satan’s confetti). Persephone worked out like that: I actually came up with the title and the character before I’d fully smoothed out what the story was. The Hobbit is a more famous example. It all started because J.R.R. Tolkien wrote down on a page, “In a hole in the ground there lived a hobbit.”
Other titles are happy accidents. A Hero Story (my current adventure-satire project) is a title that came about due to the normal laziness that usually couch-potatoes hand in hand with title creation… I knew my characters and the story I wanted to tell, but I couldn’t think of a good title so I named the file “HeroStory.doc”. It wasn’t until a year later when I realized I needed to pick out a proper title that I found my filename actually satisfied what I was looking for: the story is a simple tale of a hero, your standard knight in shining armor and damsel in distress affair (only my knight has no armor and is a filth-a-phobe and my damsel is a narcoleptic who speaks a dead language). Simplicity is what I wanted, and after considering my other options, I stuck with it.
However, most titles are not happy accidents or falling flowerpots of inspiration. More often than not, the amount of work that an author has to put into finding the right title for their project can be mind-numbing. Fishing with Crossbows was such a case, and I’ll be using the example of how I found the right title for this writer’s blog to walk through my process for finding a title. If you finish this and are hungry for more, I’d suggest picking up this month’s edition of Writer’s Journal Magazine, there’s an excellent article on picking the right title. You can also subscribe to that publication using the Amazon.com link at the bottom of the post.
When I first decided to do a writer’s blog, I thought my woes over that subject of titling would be sparse when I came up with the witty name, “The Writer’s Blogk”… Unfortunately, about fifty other writers on Google had thought the same thing. Overused titles, or previously-claimed titles are usually not so good, so I had to delve into the long painful process of name-fishing. It goes something like this:
1) Begin with the end in mind: If you don’t know what the soul/purpose/’story’ of your piece is, don’t bother with the title yet. “Where there is no vision, the people perish,” is how the Bible puts it and that definitely applies to writing. Toni Morrison once said, “I always know the ending; that’s where I start.” While this applies to the actual craft of writing, it definitely speaks to choosing a title because your title should capture the heart of your entire piece.
For Fishing with Crossbows, I knew I wanted to do a blog for writers, and I needed a title that said something about writing that could relate to my perspective on the form.
In short? Identify the cojones of your project first, then work on a title.
2) Start B.S.ing: That’s right… Brainstorming! Like the noble chimpanzee, start flinging crap onto the page. Look wherever you have to for inspiration and when an idea hits, write it down no matter how silly or cheesetastic it sounds. You may find that many rejected titles now will make titles or metaphors elsewhere!
When I had to pick a title for what-would-become-Fishing with Crossbows, my bookshelf was a major source of brainstorming. Being the blog would have a literary element to it, I considered referencing one of the well-known books that had inspired me. From this category of the brainstorm came:
-”All that is Gold does not Glitter” (a quote from The Lord of the Rings)
-”Taming the Dragon” (a reference to Les Miserables)
-”Silver Candlesticks” (another Les Mis reference)
-”The Raven is Hoarse” (a famous Lady Macbeth quote)
-”Little but Fierce” (A Midsummer Night’s Dream)
-”Shards of *something rhyming with Narcil*” (an obscure Lord of the Rings reference)
-”Fahrenheit 1984″ (A duel reference to Fahrenheit 451 and 1984)
-”See it, Smell it, Touch it, Kiss it” (A film reference to The Producers)
-”Nowhere and Back Again (Another Lord of the Rings one)
-”Where and Back Again?” (The runt cousin of the previous entry)
When I prodded Dave (who was trying to level up his new and ruggedly-hot hunter in Lord of the Rings Online), he challenged me to consider whether or not serious or satire was what I was going for. When I concluded silliness would be carrying a lot of weight, I turned to my favorite satire of all time, The Hitchhiker’s Guide to the Galaxy. From that chunk of B.S. came:
-”Towels and Peanuts”
-”Don’t Panic”
-”Mostly Harmless”
-”May I Stick this Fish in your Ear?”
While these were all great (though ‘all’ is a rather strong word), I needed to look deeper. I searched through old stories, extra hard drives, famous quotes, video games, and abandoned journals, coming up with these specimens for my title pitre-dish:
-”Heroes and ______” (the blank was filled with everything from “Visigoths” to “meatbags”)
-”Unlikely Heroes”
-”Musing of an Evil Hand Puppet”
-”Trudgery”
-”Circus of Personality”
-”I’m Revan” (one must have played Knights of the Old Republic to understand this one)
-”Geese and Hand-Puppets”
And my personal favorite:
“The Hitchhiker’s Guide to being Miserables’ while defeating The Lord of the Rings at Fahrenheit 1984 with the Phantom of Monte Cristo.”
The absolute last name added to the list was “Fishing with Crossbows”, and it had only come about because as I was searching my brain’s personal Tivo, I recalled a hilarious episode of Man vs. Wild where Bear Grylls was in the Amazon rainforest. He had been having a rather miserable time due to having been, for the first time ever, unable to start a fire, and having built an elaborate bamboo ladder to cross the river that was shattered before use. He was getting hungry and had found a small pool that had become home to a few piranhas. He fashioned himself a bow and some arrows, climbed into the pool (apparently piranhas are chickens when they aren’t in massive schools) and just started firing away into the pond. Supposedly the natives fished that way, but it just seemed rather silly to me and Dave who were watching with keen interest. Much to our surprise, he caught a piranha! What made it even more hilarious is how instinctively vicious the little guy was even impaled on the tip of an arrow. Bear actually fed an entire reed to the sharp-toothed little terd…
The image stuck and the metaphor made sense: when you’re fishing, you can use a pole and catch fish the same ol’ dull indirect way by fooling them with bait or shiny things… or you can enter the happy land of overkill, cut straight to the point, and shoot your fish right out of the pond (and what cooler way is there to shoot something than with a crossbow?). Is the latter harder? Absolutely, since it requires more skill… but how much more unique is it? And how many more fish can you catch when you’ve mastered it? In writing, you can write the same standard way you’ve always been taught… or you can master the difficult skill of cutting straight to the chase and writing something unique that could only come from you: something that is quality and sticks with the reader after they walk away. It’s harder, but in the end it pays off.
However, despite how much I liked the title, I still wasn’t in love yet. With my B.S. pile down on the page, I moved onto the next step…
3) Cut the Fat: While the fruits of brainstorming can be a glorious (or horrifying) site to gaze upon once they’re on the page, the prize is not yet reached. The next step for me was cutting all the excess and narrowing the list down to the juicy bits of tenderloin I could actually chew. The first run of this was done by “grading” each of the names. For most people this would probably be a 1-5 type system. For me it was done with W, M, J, B, Um, and X: Woot, Maybe, Joke, Blech, Um-weird, and NO. The lackluster names and overly-used literary references had to go (Mostly Harmless has been done to death), as did the ones that had nothing to do with writing (”I’m Darth Revan! Me!”). Through repeated runs of the MUmBJXW system (I should trademark that…), the list was narrowed down to these succulent morsels:
-”Heroes and Hijackings” (a reference to the many times obscure characters have hijacked my stories… unfortunately, with my small amount of Middle-Eastern heritage this could get me on the FBI watch list)
-”May I stick this Fish in your Ear?” (recognizable to satire fans, off-beat… but too darn long for a blog title)
-”Nowhere and Back Again” (I’m a Tolkien junkie and I play too much LotRO)
-”A Fish for your Ear” (my rather sad attempt to salvage the previous Hitchhiker’s reference)
-”Fahrenheit 1984″ (catchy, but a bit macabre…)
-”Fishing with Crossbows”
Then came the hardest part… picking the winner!
4) Choose your Weapon! : Actually, it wasn’t that hard. If you use process of elimination, often the title will choose itself. Fishing with Crossbows did exactly that: it made the most sense, was unique, tied into the theme of the blog, and was short enough not to knock itself off potential blogrolls.
Is there more that goes into choosing a title? Yes. Are there other methods? Absolutely, this is just an example of a method that has worked for me on multiple occasions. Some final title-choosing advice:
-Don’t be too ‘cute’. It’s a title, not a Pomeranian.
-Don’t use clichés or be cliché, except with extreme caution… There, dar be dragons.
-Make sure your title ties in with the genre of what you’re doing. Don’t have an absurdist title if you’re writing a serious non-fiction piece.
-Don’t pull a “Temple of Doom”… What I mean is don’t cut the heart of your piece out and put it on fiery display. My screenwriting teacher has nailed me multiple times for this… an example was a short script I did about a prostitute who is given a rose to remind her of her worth. I thought I’d done well by calling it, “Battered Roses” but I got busted for my title… I had torn out the heart of my piece and put it on display, giving away too much and actually taking away from the film itself. Another example is using your key line as a title… If “Gladiator” had been called, “What we do in Life Echoes in Eternity”, it would have lost something. This is shaky ground, so if you suspect this might be going on with your title, ask around and get some outside opinions. This is a hard error to identify sometimes.
-Make it interesting… Something that makes me want to click your link or pick up your book. A great example is a fellow-funny writer’s blog “Screw you!“. It definitely catches the eye.
-Watch Bowfinger. If you ever give your film a title like “Chubby Rain” and it’s not a parody, I will hunt you down and beat you with a flyswatter.
For more info, I’d definitely suggest looking through the article in this month’s, “Writer’s Journal”. As for chime-ins, what methods do you go through to pick a title when it at first eludes you? Got any stories about title mishaps or successes? Share ‘em in the comments section… Cheers!